Home Trend Garden and Remodeling Show Recap
If you stopped by to see our booth at the Home Garden and Remodeling Show then thanks. We participated in the annual event for the first time in several years and we’re glad we did.
Although we’re doing many creative things with our inbound marketing, we still realize you can’t pass on the chance to get your name out in an event of this scale.
We’d like to thank the Homebuilders Association for organizing the event and Trend Appliances for their main sponsorship.
Three reasons we gleaned for getting an annual booth in this event:
1) You get your name out there and you can get a few leads. One lead that turns into a paying customer probably pays for most of the cost. Then the rest of the exposure is just gravy.
2) You get to say hi to all the old faces you’ve done business with over the years. They keep getting older but they also get a little wiser too.
3) You get the pulse on the industry. You can walk around and see who is still in the game, who’s new, and what innovative products catch your eye.
We gave away some Lowe’s gift cards to individuals who signed up for our monthly newsletter. They will be contacted directly via the email address they used to register. We have some more cards for a future contest or promotion.
Share on FacebookTrend Appliances Home Garden and Remodeling Show
If you haven’t made plans yet for this weekend, then schedule a trip to the Trend Appliances Home Garden and Remodeling Show. If you’re considering an addition, a remodel, a hardscape project, or just any little thing to make your home better; then come on out Friday, Saturday or Sunday. You can get all the information on the main promotional site linked above. The show is coordinated by the HBAL and sponsored by Trend Appliances. If these types of improvements aren’t in this years budget, dreamers and planners are welcome too. Come on out and get some ideas for that future project. Then go home and make it a goal.
If all those weren’t reasons enough, then yes coming just to see P.L. Lyons, Inc. is fine as well 
We’ll have a booth focusing on our custom building and remodeling services. We’ll be giving away some freebies each day and we’ll also have some interactive treats for you.
If you have questions then comment below, hit us up on Twitter or contact us online through our form. Of course we still answer email and the telephone too- whatever your communication preference.
Share on FacebookHow to stay “alive’ in this wavering economy.
I was recently asked by a “younger” builder who has been in the home building business for about 6 years, “How do I stay alive in this economic downturn?”
My answer, “It’s hard”. Those of us that have been here for a while, know that we will face ups and downs in the market. We knew that in tough times like the late 1970’s to early 1980’s, we had to diversify to survive those economic changes. Those times had different challenges, as lending was available, but at peak rates. We paid 18-21% for construction loans, and 30 year mortgage rates were at 14-16%. We ventured into other types of businesses. We got involved in light commercial work, remodeling, and even into other types of retail sales. We did what we had to do to survive.
As for my friend, he has never seen this part of the business, and this downturn is especially difficult. Although 30 year mortgage rates are at an all time low and construction rates remain low, it is extremely difficult to secure constructions loans for speculative building. Even with the all time low 30 year rates buyers are wary, waiting for the economy to strengthen before they buy.
How does the smaller volume builder continue in the next few months, or through the next couple of years? With the new tax credits coming to an end, will our market shrink even more? Did the tax credits help us anyway? As I see it, yes to both. We may not have sold a house to the first time home buyer, but we did sell the customer who sold their house to the first time buyer. Their sale occurred as result of the $8,000.00 new home buyer credit. So yes the credits spurred sales.
With the tax credits drying up, how do we now attract buyers in this lean market? It seems the larger volume builders have a greater advantage, as they can cut their margins, allowing them to out sell the smaller volume builder. They offer “buy down” rates offering 30 year mortgages at below market. They attract the buyer and secure more sales. How do we compete with that?
The smaller volume builder can do the same. Many banking institutions are willing to help with programs like the ones I’ve mentioned, if the end result is them closing an open construction loan and possibly allowing you to start a new project. This helps with cash flow, and relieves your equity in the house. Margins become a bit smaller, but in the long run, it’s a win win win. The builder sells, the buyer gets the “deal of a lifetime”, and the bank continues loaning; therefore continuing to profit.
I told my friend to “work hard and keep the faith”. As I’ve said before, “these times too shall pass”.
Share on FacebookWhen remodeling: Part 2
Here’s another little known fact the “contractor friend” won’t mention. The original builder of your home is absolved of many and maybe all responsibilities/warranties when someone else works in that house. Below is a list of examples that may trigger this situation:
- Carpentry, such as altering of framing or even moving a doorway
- Electrical alterations
- HVAC alterations
- Plumbing alterations
Any carpentry change can have an effect on the structural integrity of the house. Any electrical change will have an effect on the electrical panel and code. Any plumbing change can affect the status for code applications.
In the event these types of changes are made the builder and his sub contractors could no longer be responsible for what they did. Their work has been altered without proper permits after they left. To make matters worse your “contractor friend” has no coverage. Original responsibilities and insurance obligations are no longer in effect.
After my explanations, I got the job, and my clients are very happy as the work is progressing.
They commented “he” was a little cheaper than us, but after questioning him about my information, both they and their “contractor friend” decided he should not do the work.
No matter how small the job seems to you, it has consequences. When considering all the consequences, YOU should always chose to work with a licensed professional. It doesn’t have to be us although we’d love to help.
Share on FacebookInternational Builder Show Post 1
After visiting the 2010 International Builders Show in Las Vegas this past month, we came back with new insights leading to new ideas for upcoming months. It was a great show, and featured many new products and designs for new home buyers and remodeling customers. Some of the most interesting to Buck and I were the new energy saving products including: water saving devices and systems, electrical saving devices and systems and sewage disposal systems. High energy efficient products and building practices were also a big part of the show.
The use of energy efficient building systems and practices, along with integration of solar and wind energy is becoming much more affordable in many areas of the country. This will only continue to improve in the long run. The use of green products will have a definite effect on the cost of building now making it more expensive. This too will become more affordable though as more manufacturers, designers, developers, builders, and consumers enter this arena. Supply and demand have a way of working themselves out. Remember what flat screen TV’s used to cost
